Ryanair Ltd.

Europe’s largest airline, Dublin-based Ryanair, deployed DRS to:

    • Develop commercial strategies, with a core objective of maximizing sales volumes and media exposure for Ryanair in the CEE market;
    • Create at no time marketing plans and actions for its newly launched operations from Warsaw Modlin Airport, of which Ryanair was initially the sole scheduled airline operator;
    • Draw and execute marketing and media plans (BTL, ATL), with extensive PR activities;
    • Develop relationships with media, journalists, advertising houses, media and PR agencies, airports, tourism boards, regional government authorities and others;
    • Build Ryanair’s commercial team for the CEE region.

Dublin, Ireland


Growth strategies & execution

About Us

DRS is the advisory firm specializing in two core areas; corporate restructuring and turnaround solutions, as well as business growth strategies and implementation.


02 / 326 617 35
Laurinská 14, 811 01 Bratislava

 © 2019 DRS s. r. o.

 Legal information